Tag Archives: networking

Journaling for entrepreneurs

Last week I presented a 20 minute talk about journal writing to a group of 15 small business owners at a networking breakfast. They’re a great bunch with whom I network on a regular basis, and as they can be quite lively I was curious to see how they would respond to some quiet time to write reflectively.

Having explained a little bit about the power of journaling I then led them through 4 carefully selected journaling prompts – to break them in gently!

I was thrilled that for 10 whole minutes the whole group – most of whom were not accustomed to this type of activity – sat and wrote. The sense of mindful calm that descended upon the room was luscious – and something that I have become very familiar with, and fond of, when encouraging groups of people to reflect together.

In the spirit of reviewing and setting goals and intentions for the New Year, the prompts I suggested were:

I am grateful for..

It is a time of…

My accomplishments this week have been…

Next week I promise myself…

After the session there were a number of questions and comments, and a real sense that beginning the day mindfully was a positive thing.

I hope that more business owners will give journaling a try to gain perspective, test out ideas and tap into their inner wisdom, creativity and resourcefulness. After all this is the true spirit of the entrepreneur.

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Filed under Entrepreneurs, Goal-setting, Reflection

Five tips to building your platform as a self-published author

Reading back over my last few entries, here’s the heads-up on the key steps to building an authentic marketing platform for your book – and for it to feel easy rather than utterly terrifying or a real ball-ache:

  1. Make friends with a local journalist or editor. Remember they need copy to keep their publication in business. As a writer you deal in their life-blood. They will love to receive your press release as a local news story.
  2. Build an authentic network off-line by engaging in activities you are genuinely interested in and feel compelled to contribute to. Let your network be a by-product of your participation rather than its raison d’etre . This way people will get to know the real you rather than the networking you.
  3. Offer yourself as a speaker to a local group or society. You could tell your writer’s story, or speak on a subject that you learned about in your research. If your book is non-fiction set up a how-to workshop pertinent to the topic of your book.
  4. Don’t be daunted by the plethora of on-line social networking sites. Start with what you know – even if it’s just emailing your contact list – and go from there.
  5. Follow your nose when it comes to broadening your marketing reach. Take a look at what other people are doing and see if it’s something that appeals to you. Keep a note in your journal of all the possible marketing ideas that occur to you, and notice which ones hang around in your head. These could be the ones that you have the greatest energy for. Alternatively check out Pete’s story in Chapter 6 of The Journal Writer’s Handbook – he could be your inspiration!

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Filed under Self-publishing